I’ve been asked to give a keynote address on the first day of the Banff New Media Institute‘s annual workshop “Interactive Screen“. The theme this year is “user-friendly is not enough!” and looks at web 2.0 and artist-run initiatives in creating interactive rich media content and platforms. I will be talking about My Own Private Reality and outlining some of the history of artists (unpopular professionals?) situating their work in relation to (amateur?) popular culture online. Check back for documentation! (Sarah Cook)